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DTSTART;TZID=Europe/Prague:20240628T130000
DTEND;TZID=Europe/Prague:20240628T170000
DTSTAMP:20260429T082151
CREATED:20240408T201108Z
LAST-MODIFIED:20240408T201114Z
UID:10000131-1719579600-1719594000@strategyhome.sweathead.com
SUMMARY:Berlin Strategy Masterclass with Mark Pollard
DESCRIPTION:Spend four hours with Sweathead CEO and “Strategy Is Your Words” author Mark Pollard in his main masterclass in Berlin on June 28\, 2024. \n\n\n\nFind out more here.
URL:https://strategyhome.sweathead.com/event/berlin-strategy-masterclass-with-mark-pollard/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/svg+xml:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Mark-Pollard.svg
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DTSTART;TZID=Europe/Prague:20240624T130000
DTEND;TZID=Europe/Prague:20240624T170000
DTSTAMP:20260429T082151
CREATED:20240408T200826Z
LAST-MODIFIED:20240408T200847Z
UID:10000130-1719234000-1719248400@strategyhome.sweathead.com
SUMMARY:Prague Strategy Masterclass with Mark Pollard
DESCRIPTION:Spend four hours with Sweathead CEO and “Strategy Is Your Words” author Mark Pollard in his main masterclass in Prague on June 24\, 2024. \n\n\n\nFind out more here.
URL:https://strategyhome.sweathead.com/event/prague-strategy-masterclass-with-mark-pollard/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/svg+xml:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Mark-Pollard.svg
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BEGIN:VEVENT
DTSTART;TZID=America/Guayaquil:20231024T143000
DTEND;TZID=America/Guayaquil:20231024T183000
DTSTAMP:20260429T082151
CREATED:20230404T191140Z
LAST-MODIFIED:20231004T130257Z
UID:10000121-1698157800-1698172200@strategyhome.sweathead.com
SUMMARY:Peru Masterclass: Mark Pollard's "Strategy Is Your Words"
DESCRIPTION:Strategy Is Your Words\n\n\n\n\nStrategy Is Your Words\n\n\n\nMark Pollard\, CEO of Sweathead and author of the book “Strategy Is Your Words“\, is teaching a masterclass in Peru for Reinvention Masterclass this October.\n\n\n\nMark will be teaching his favorite things:\n\nInsights–what they are and how to have them\,\n\n\n\nIdeas–linear thinking and lateral thinking\,\n\n\n\nProblems–why they matter and how to work them\,\n\n\n\nHis Four Points framework (aka Los Quatros Pontos)\, and\n\n\n\nHow to write strategy.\n\n\n\n\n\nThis is Mark’s first time in Peru. This is when and where he’ll be teaching:\n\nLima\, Hotel Hilton Miraflores–Tuesday\, October 24\, 2023\, 14H30 to 18H30\n\n\n\n\n\nWe’re expecting a great turnout for this fun yet seriously educational event.\n\n\n\nTickets are available through Reinvention Masterclass here.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/peru-masterclass-mark-pollards-strategy-is-your-words/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/10/peru-masterclass-large.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230917T120000
DTEND;TZID=America/New_York:20230917T150000
DTSTAMP:20260429T082151
CREATED:20230222T080815Z
LAST-MODIFIED:20230621T070031Z
UID:10000116-1694952000-1694962800@strategyhome.sweathead.com
SUMMARY:Masterclass: Maria van Buskirk on Comms Planning
DESCRIPTION:Communications Planning\n\n\n\n\nMaria van Buskirk who is the Head of Strategy at Mother’s media agency Media by Mother will conduct this Sweathead Masterclass\n\n\n\nOver 3 hours from 12 pm to 3 pm ET on Sunday\, September 17\, 2023\, Maria will get you hands-on with planning superpowers.\n\n\n\n\n\nTickets soon
URL:https://strategyhome.sweathead.com/event/maria-van-buskirk-masterclass/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Maria-van-Buskirk-Featured-Social.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230908T120000
DTEND;TZID=America/New_York:20230908T150000
DTSTAMP:20260429T082151
CREATED:20230221T131704Z
LAST-MODIFIED:20230621T065948Z
UID:10000115-1694174400-1694185200@strategyhome.sweathead.com
SUMMARY:Masterclass: Tahaab Rais's "The Award-Winning Strategy Mindset"
DESCRIPTION:The Award-Winning Strategy MindsetWork\n\n\n\n\nTahaab Rais who is MENAT CSO of Publicis Groupe will conduct this Sweathead Masterclass\n\n\n\nOver 3 hours from 12pm to 3pm ET on Friday\, September 08\, 2023\, Tahaab will get you hands-on with planning superpowers.\n\n\n\n\n\nTickets soon
URL:https://strategyhome.sweathead.com/event/tahaab-rais-masterclass/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Tahaab-Rais-Featured-Social.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Guayaquil:20230609T090000
DTEND;TZID=America/Guayaquil:20230609T130000
DTSTAMP:20260429T082151
CREATED:20230404T191144Z
LAST-MODIFIED:20230404T191150Z
UID:10000120-1686301200-1686315600@strategyhome.sweathead.com
SUMMARY:Ecuador Masterclass: Mark Pollard's "Strategy Is Your Words"
DESCRIPTION:Strategy Is Your Words\n\n\n\n\nMark Pollard\, CEO of Sweathead and author of the book “Strategy Is Your Words“\, is teaching three masterclasses in Ecuador for Insights. The masterclasses are happening as part of Insights’ masterclass series Reinvention.\n\n\n\nMark will be teaching his favorite things:\n\nInsights–what they are and how to have them\,\n\n\n\nIdeas–linear thinking and lateral thinking\,\n\n\n\nProblems–why they matter and how to work them\, \n\n\n\nHis Four Points framework (aka Los Quatros Pontos)\, and \n\n\n\nHow to write strategy.\n\n\n\n\n\nThis is Mark’s first time in Ecuador. This is when and where he’ll be teaching:\n\nCuenca–Monday\, June 5\, 2023\n\n\n\nGuayaquil–Wednesday\, June 7\, 2023\n\n\n\nQuito–Friday\, June 9\, 2023\n\n\n\n\n\nWe’re expecting a great turnout for this fun yet seriously educational event.\n\n\n\nTickets are available through Insights here.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/ecuador-masterclass-mark-pollards-strategy-is-your-words/2023-06-09/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/04/Ecuador-Insights-Reinvention-Key-Visual.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Guayaquil:20230607T090000
DTEND;TZID=America/Guayaquil:20230607T130000
DTSTAMP:20260429T082151
CREATED:20230404T191144Z
LAST-MODIFIED:20230404T191150Z
UID:10000119-1686128400-1686142800@strategyhome.sweathead.com
SUMMARY:Ecuador Masterclass: Mark Pollard's "Strategy Is Your Words"
DESCRIPTION:Strategy Is Your Words\n\n\n\n\nMark Pollard\, CEO of Sweathead and author of the book “Strategy Is Your Words“\, is teaching three masterclasses in Ecuador for Insights. The masterclasses are happening as part of Insights’ masterclass series Reinvention.\n\n\n\nMark will be teaching his favorite things:\n\nInsights–what they are and how to have them\,\n\n\n\nIdeas–linear thinking and lateral thinking\,\n\n\n\nProblems–why they matter and how to work them\, \n\n\n\nHis Four Points framework (aka Los Quatros Pontos)\, and \n\n\n\nHow to write strategy.\n\n\n\n\n\nThis is Mark’s first time in Ecuador. This is when and where he’ll be teaching:\n\nCuenca–Monday\, June 5\, 2023\n\n\n\nGuayaquil–Wednesday\, June 7\, 2023\n\n\n\nQuito–Friday\, June 9\, 2023\n\n\n\n\n\nWe’re expecting a great turnout for this fun yet seriously educational event.\n\n\n\nTickets are available through Insights here.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/ecuador-masterclass-mark-pollards-strategy-is-your-words/2023-06-07/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/04/Ecuador-Insights-Reinvention-Key-Visual.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Guayaquil:20230605T090000
DTEND;TZID=America/Guayaquil:20230605T130000
DTSTAMP:20260429T082151
CREATED:20230404T191144Z
LAST-MODIFIED:20230404T191150Z
UID:10000118-1685955600-1685970000@strategyhome.sweathead.com
SUMMARY:Ecuador Masterclass: Mark Pollard's "Strategy Is Your Words"
DESCRIPTION:Strategy Is Your Words\n\n\n\n\nMark Pollard\, CEO of Sweathead and author of the book “Strategy Is Your Words“\, is teaching three masterclasses in Ecuador for Insights. The masterclasses are happening as part of Insights’ masterclass series Reinvention.\n\n\n\nMark will be teaching his favorite things:\n\nInsights–what they are and how to have them\,\n\n\n\nIdeas–linear thinking and lateral thinking\,\n\n\n\nProblems–why they matter and how to work them\, \n\n\n\nHis Four Points framework (aka Los Quatros Pontos)\, and \n\n\n\nHow to write strategy.\n\n\n\n\n\nThis is Mark’s first time in Ecuador. This is when and where he’ll be teaching:\n\nCuenca–Monday\, June 5\, 2023\n\n\n\nGuayaquil–Wednesday\, June 7\, 2023\n\n\n\nQuito–Friday\, June 9\, 2023\n\n\n\n\n\nWe’re expecting a great turnout for this fun yet seriously educational event.\n\n\n\nTickets are available through Insights here.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/ecuador-masterclass-mark-pollards-strategy-is-your-words/2023-06-05/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/04/Ecuador-Insights-Reinvention-Key-Visual.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Guayaquil:20230519T090000
DTEND;TZID=America/Guayaquil:20230519T130000
DTSTAMP:20260429T082151
CREATED:20230404T192342Z
LAST-MODIFIED:20230404T200512Z
UID:10000124-1684486800-1684501200@strategyhome.sweathead.com
SUMMARY:Bulgaria Masterclass: Mark Pollard's "Strategy Is Your Words"
DESCRIPTION:Strategy Is Your Words\n\n\n\n\nMark Pollard\, CEO of Sweathead and author of the book “Strategy Is Your Words“\, is teaching his favorite masterclass in Sofia\, Bulgaria\, this May.\n\n\n\nOn May 18\, Mark is going to poke some brains with a session at Digitalk. The session is called “A Swimming Lesson For Shallow Brands.” \n\n\n\nIn his Digitalk session\, Mark will show you that most advertising is forgettable. In fact\, according to research published by WARC\, around 85% of advertising doesn’t even register a blip in the brain. And that’s a big problem—ignored brands struggle to stay afloat. Then we’ll look at how brands need to and how brands can swim in the deep end of the pool with a combination of hands-on exercises and mind-probing. There will be many swimming metaphors.\n\n\n\nOn May 18\, Mark will do his first masterclass in Europe since 2019 because\, you know\, EVERYTHING THAT HAS HAPPENED.\n\n\n\nMark will be teaching his favorite things:\n\nInsights–what they are and how to have them\,\n\n\n\nIdeas–linear thinking and lateral thinking\,\n\n\n\nProblems–why they matter and how to work them\, \n\n\n\nHis Four Points framework (aka Los Quatros Pontos)\, and \n\n\n\nHow to write strategy.\n\n\n\n\n\nThis is Mark’s first time in Bulgaria. This is when and where he’ll be teaching:\n\n\n\n\n\n\n\nTickets to the masterclass in Bulgaria are only available through the Sweathead website.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/bulgaria-masterclass-mark-pollards-strategy-is-your-words/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/04/mark-in-bulgaria.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230517T120000
DTEND;TZID=America/New_York:20230517T150000
DTSTAMP:20260429T082151
CREATED:20230221T131109Z
LAST-MODIFIED:20230303T055936Z
UID:10000114-1684324800-1684335600@strategyhome.sweathead.com
SUMMARY:Masterclass: Aisha Hakim's "The Art Of Deck-Making"
DESCRIPTION:The Art Of Deck-Making\n\n\n\n\nAisha Hakim who is the ACD\, 72&Sunny will conduct Sweathead Masterclass\n\n\n\nOver 3 hours from 12 pm to 3 pm ET on Wednesday\, May 17\, 2023\, Aisha will get you hands-on with planning superpowers.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/aisha-hakim-masterclass/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Aisha-Hakim-Featured-Social.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230421T120000
DTEND;TZID=America/New_York:20230421T150000
DTSTAMP:20260429T082151
CREATED:20230221T130253Z
LAST-MODIFIED:20230303T055600Z
UID:10000113-1682078400-1682089200@strategyhome.sweathead.com
SUMMARY:Masterclass: Mark Pollard's "How To Find A Strategy Voice"
DESCRIPTION:How To Find A Strategy Voice\n\n\n\n\nMark Pollard who is the CEO of Sweathead will conduct this Sweathead Masterclass\n\n\n\nOver 3 hours from 12 pm to 3 pm ET on Friday\, April 21\, 2023\, Mark will get you hands-on with planning superpowers.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/mark-pollard-masterclass/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Mark-Pollard-Featured-Social.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230323T120000
DTEND;TZID=America/New_York:20230323T150000
DTSTAMP:20260429T082151
CREATED:20230220T083826Z
LAST-MODIFIED:20230303T055320Z
UID:10000112-1679572800-1679583600@strategyhome.sweathead.com
SUMMARY:Masterclass: Rodrigo Maroni's "How To Work A Problem"
DESCRIPTION:How To Work A Problem\n\n\n\n\nRodrigo Maroni\, the Chief Strategy Officer of Wunderman Thompson in New York\, will conduct this Sweathead Masterclass.\n\n\n\nOver 3 hours from 12 pm to 3 pm ET on Thursday\, March 23\, 2023\, Rodrigo will get you hands-on with planning superpowers.\n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/rodrigo-maroni-masterclass/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Rodrigo-Maroni-Featured-Social-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230223T120000
DTEND;TZID=America/New_York:20230223T150000
DTSTAMP:20260429T082151
CREATED:20230215T120303Z
LAST-MODIFIED:20230303T055747Z
UID:10000109-1677153600-1677164400@strategyhome.sweathead.com
SUMMARY:Masterclass: Andy Nairn's "Three Hours of Planning Superpowers"
DESCRIPTION: \nMake Your Strengths Your Superpowers\n\nAndy Nairn who is the Co-founder of Lucky Generals will conduct this Sweathead Masterclass\n\nOver 3 hours from 12pm to 3pm ET on Thursday\, February 23\, 2023\, Andy will get you hands-on with your planning superpowers. \n\n\n\n\n\nBuy tickets here
URL:https://strategyhome.sweathead.com/event/andy-nairn-masterclasses/
CATEGORIES:Masterclass
ATTACH;FMTTYPE=image/jpeg:https://strategyhome.sweathead.com/wp-content/uploads/2023/02/Andy-Nairn-Featured-Social.jpg
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