Sweathead

Strategy Under Pressure - Embrace The Flaw
2022-05-11 12:30 - 13:30 (America/New_York) | https://us02web.zoom.us/j/86928327805
Time is not often on our side. We need to work with grace and sanity under pressure. We’ll be using the technique of “embracing the flaw” to do some strategy. We’ll give you 3 prompts and you’ll get 3 chances to flip the flaw into a f&*kyeah.

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The State Of Hiring Strategists Right Now
2022-04-27 12:30 - 13:30 | https://us02web.zoom.us/j/84740517782
Strategy bosses say it’s hard to find good talent right now. Recent pressure on margins and growth has meant that many strategy bosses are torn between their roles in the management team, winning new business, and helping their teams to develop.

The pandemic led to a lot of strategy job losses but, as soon as the economy came back on, it also led to high salaries and a battle for ever bigger titles. It also led to an interest in finding more diverse talent but confusion about where to look.

In this podcast panel recording, we’ll ask:

What challenges are strategy bosses facing when it comes to hiring?How are they trying to tackle the challenges?What’s actually working?

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Crossing Borders: Applying For Advertising Jobs in the US, UK or Canada
2022-04-20 09:00 - 10:00 | https://us02web.zoom.us/j/89967487955
As the world opens up, people are thinking about working abroad. So we’re inviting people who have either hired or gone through the whole journey of leaving their country for professional opportunities. We’ll be answering some questions through this panel discussion like:

What challenges do companies face when hiring foreigners?What cultural differences are there in the hiring process?How is the strategy job market different around the world?Do you need a portfolio?What resume format is useful?How do you stand out from a sea of applicants?

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Strategy Under Pressure
2022-04-14 20:00 - 21:00 | https://us02web.zoom.us/j/81052248665
Time is not on your side. In this training session, we’ll give you three prompts and you’ll get three chances to do The Four Points.

Are you ready for the challenge?

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Reverse That Strategy: Automotive Edition
2022-04-07 12:00 - 13:00 | https://us02web.zoom.us/j/86989473217
In this one-hour workout, we will be looking at seven ads from the automotive industry and racking our brains to figure out the strategy behind each ad.

What problem are they trying to solve?What’s the strategy behind them?What are their distinctive assets?

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Was The Trip To The Super Bowl Worth It? Expedia & Vrbo's Marketers Weigh In.
2022-03-25 13:30 - 14:30 | https://us02web.zoom.us/j/83983865037
Travel brands Expedia and Vrbo made major plays at this year’s Super Bowl. In this discussion, Melissa Peace and Chandreyi Davis will take us through their campaigns. We’ll find out how the campaigns came to happen, whether they worked, and what the team learned from the experience.

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Write That Insight: Tourism Edition
2022-03-24 22:00 - 23:00 | https://us02web.zoom.us/j/88129712166
In this one-hour workout, we’ll look at ten tourism ads and identify the insights that bring them to life. You’ll practice writing them and then compare what you’ve written with other strategists.

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Sweathead Virtual Happy Hour (US/Canada)
2022-03-16 20:00 - 21:00 | https://us02web.zoom.us/j/88129712166
Join strategists from around the world to build a network and exchange ideas and thoughts on recent learning experiences in the world of strategy.

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Sweathead Virtual Happy Hour (Asia)
2022-03-16 07:00 - 08:00 | https://us02web.zoom.us/j/88129712166
Join strategists from around the world to build a network and exchange ideas and thoughts on recent learning experiences in the world of strategy.

This is one hour to destress and get to know other people in the same industry as you.

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Developing A Plan for Self-Development - Take 2
2022-03-10 09:00 - 10:00 | https://us02web.zoom.us/j/87922349597
It’s the beginning of the year and it’s time to think about what you want for yourself and your career in 2022. Mark Pollard will lead the workshop going through his template for self-development.

By the end of the hour, you should have your own version of your self-development plan.

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Define that Problem - Tourism Edition
2022-03-04 12:30 - 13:30 | https://us02web.zoom.us/j/83225602668
This 1-hour Sweathead workout is designed to make you think, analyze, and think so more. We will be burying our heads into Tourism ads and figuring out what exactly are they trying to solve.

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Developing A Plan for Self-Development
2022-02-18 12:30 - 13:30 | https://us02web.zoom.us/j/86535879371
It’s the beginning of the year and it’s time to think about what you want for yourself and your career in 2022. Mark Pollard will lead the workshop going through his template for self-development.

By the end of the hour, you should have your own version of your self-development plan.

Join the virtual event by visiting this page starting 15 minutes before the event start time. A Zoom link to the event will appear.

Join the Event! – Pwd = [REDACTED]

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Reverse That Strategy - Super Bowl Edition
2022-02-11 12:30 - 13:30 | https://us02web.zoom.us/j/85403656287
Join the Event Now

Join us for a free Membership event, this Friday, February 11 at 12:30 pm ET (New York).

In this session, we will watch 10 ads from previous Super Bowls and work through what the strategy could have led to the final ad.

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Add the event to your calendarJoin the virtual event from this page starting 15 minutes before the event start time (a link to Zoom will appear).

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Interested in More Strategy?

Join the 7-week Sweathead Strategy Accelerator to help you and your strategy come alive.

Reverse That Strategy - Super Bowl Edition
2022-02-04 12:30 - 13:30 | https://strategyhome.sweathead.com/event/reverse-that-strategy/
In this session, we will watch 10 ads from previous Super Bowls and work through what the strategy could have led to the final ad.

Friday, February 4, 12.30pm ET (New York).

Add the event to your calendarJoin the virtual event from this page starting 15 minutes before the event start time (a link to Zoom will appear).Join the Zoom Event – (Password = [REDACTED]

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Trend or Foe? Which trends are worth our time this year and why. - A Live Podcast Recording
2022-01-28 12:30 - 13:30 | https://strategyhome.sweathead.com/event/trend-or-foe-a-live-podcast-recording/
Join the Zoom Event

Password for the Zoom = [REDACTED]

For the first time, join Sweathead for a (virtual) live podcast recording on Friday, January 28 at 12.30pm ET (New York).

Hayley Grant (VaynerMedia, New York), Chike Ume (Essence, Seattle), and Matt Klein (Reddit, New York) will share trends they believe we need to pay attention to. Mark Pollard (@markpollard) will encourage debate. And, if you join live, we’ll open to questions towards the end of the recording.

You can find Sweathead on iTunes and Spotify.

Add the event to your calendarJoin the virtual event from this page starting 15 minutes before the event start time (a link to Zoom will appear).Zoom Password =[REDACTED]

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Case Study - Template
2022-01-01 12:30 - 13:30 | https://us02web.zoom.us/j/85208142099
Here is the description, write it here. Also change the image on the left as well as the featured image.

Make sure to mark membership types to limit to members only.

RSVP button should correctly link to the correct Calendly embed (Workout).

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Confidence, Come To Me
2021-12-17 12:30 - 13:30
In Confidence, Come To Me, we’ll host a conversation about confidence and run through some exercises to come to grips with it.

RSVP here to receive the Zoom link.

Both x Insights & Confidence
2021-12-16 22:00 - 23:30
Mark Pollard will attempt to combine the content of Write that Insight and Confidence, Come to Me (without falling asleep, hopefully).

RSVP here to receive the Zoom link.

Sweathead Accelerator - Group Session 7
2021-12-16 13:00 - 14:00

Write That Insight
2021-12-15 12:30 - 13:30
In Write That Insight, we’ll look at advertising campaigns and stand-up comedy and practice identifying what the insight is.

RSVP here to receive the Zoom link.

Final Assignment Due Date
2021-12-13 09:00

Sweathead Accelerator - Group Training 6
2021-12-09 13:00 - 14:00

Sweathead Accelerator - Group Training 5
2021-12-02 13:00 - 14:00

Sweathead Accelerator - Presentation Training
2021-11-22 13:00 - 15:00

Sweathead Accelerator - Group Training 3
2021-11-18 13:00 - 14:00

Sweathead Accelerator - Group Training 2
2021-11-11 13:00 - 14:00

Sweathead Accelerator - Group Training 1
2021-11-04 13:00 - 14:00
