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Write That Insight: Tourism Edition

Virtual Event Virtual Event

In this one-hour workout, we'll look at ten tourism ads and identify the insights that bring them to life. You'll practice writing them and then…

Was The Trip To The Super Bowl Worth It? Expedia & Vrbo’s Marketers Weigh In.

Virtual Event Virtual Event

Travel brands Expedia and Vrbo made major plays at this year's Super Bowl. In this discussion, their marketing team will take us through their campaigns. We'll find out how the campaigns came to happen, whether they worked, and what the team learned from the experience.

Reverse That Strategy: Automotive Edition

Virtual Event Virtual Event

In this one-hour workout, we will be looking at seven ads from the automotive industry and racking our brains to figure out the strategy behind…

Strategy Under Pressure

Virtual Event Virtual Event

Time is not on your side. In this training session, we'll give you three prompts and you'll get three chances to do The Four Points.…

The State Of Hiring Strategists Right Now

Virtual Event Virtual Event

Strategy bosses say it’s hard to find good talent right now. Recent pressure on margins and growth has meant that many strategy bosses are torn…

Strategy Under Pressure – Embrace The Flaw

Virtual Event Virtual Event

Time is not often on our side. We need to work with grace and sanity under pressure. We’ll be using the technique of “embracing the…

Can Marketing Save The World?

Virtual Event Virtual Event

Recently, there was a debate in the Sweathead Facebook group about whether marketing can save the world. The sentiment was split with some saying that…

The Sweathead Strategy Workshop

On Thursday, June 16, 2022, we’re hosting our first in-person public training session since the pandemic.It’s happening in New York City at Caveat in the…

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