Secret About Ideas

How should we think of an ‘idea’? You can use words however you’d like to use words. But when we cheapen words like “idea”, we…

Two Can Run That Game

What’s a game? We play games all the time. You’re playing several right now. And it helps to understand what games you’re playing so you…

You Run Too Much

Settle in because I’m going to take you to Italy. And then to other places. And I’m going to do this while poking at you.…

Truth Is Disobedient

Truth. What is it any more and does it even exist? The word “truth” is used a lot in advertising. One of the most popular…

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