Write That Insight
In Write That Insight, we'll look at advertising campaigns and stand-up comedy and practice identifying what the insight is.RSVP here to receive the Zoom link.
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Both x Insights & Confidence
Mark Pollard will attempt to combine the content of Write that Insight and Confidence, Come to Me (without falling asleep, hopefully). RSVP here to receive…
Confidence, Come To Me
In Confidence, Come To Me, we'll host a conversation about confidence and run through some exercises to come to grips with it.RSVP here to receive the…
Case Study – Template
In this workout, figure out the problem behind some of the world's most unique tourism ads.
Trend or Foe? Which trends are worth our time this year and why. – A Live Podcast Recording
Join the Zoom EventPassword for the Zoom = Q04wdlNQWHhlemFmYUsvR281LytSUT09For the first time, join Sweathead for a (virtual) live podcast recording on Friday, January 28 at…
Reverse That Strategy – Super Bowl Edition
In this session, we will watch 10 ads from previous Super Bowls and work through what the strategy could have led to the final ad.Friday,…
Developing A Plan for Self-Development
It's the beginning of the year and it's time to think about what you want for yourself and your career in 2022. Mark Pollard will…
Define that Problem – Tourism Edition
In this workout, figure out the problem behind some of the world's most unique tourism ads.
Developing A Plan for Self-Development – Take 2
It's the beginning of the year and it's time to think about what you want for yourself and your career in 2022. Mark Pollard will…
Write That Insight: Tourism Edition
In this one-hour workout, we'll look at ten tourism ads and identify the insights that bring them to life. You'll practice writing them and then…
Reverse That Strategy: Automotive Edition
In this one-hour workout, we will be looking at seven ads from the automotive industry and racking our brains to figure out the strategy behind…
Strategy Under Pressure
Time is not on your side. In this training session, we'll give you three prompts and you'll get three chances to do The Four Points.…