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  • Write That Insight

    In Write That Insight, we'll look at advertising campaigns and stand-up comedy and practice identifying what the insight is. RSVP here to receive the Zoom link.

  • Both x Insights & Confidence

    Mark Pollard will attempt to combine the content of Write that Insight and Confidence, Come to Me (without falling asleep, hopefully). RSVP here to receive…

  • Confidence, Come To Me

    In Confidence, Come To Me, we'll host a conversation about confidence and run through some exercises to come to grips with it. RSVP here to receive…

  • Case Study – Template

    In this workout, figure out the problem behind some of the world's most unique tourism ads.

  • Developing A Plan for Self-Development

    It's the beginning of the year and it's time to think about what you want for yourself and your career in 2022. Mark Pollard will…

  • Write That Insight: Tourism Edition

    In this one-hour workout, we'll look at ten tourism ads and identify the insights that bring them to life. You'll practice writing them and then…

  • Reverse That Strategy: Automotive Edition

    In this one-hour workout, we will be looking at seven ads from the automotive industry and racking our brains to figure out the strategy behind…

  • Strategy Under Pressure

    Time is not on your side. In this training session, we'll give you three prompts and you'll get three chances to do The Four Points.…

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